NHL WILL LAUNCH A NFT MARKETPLACE FOR HOCKEY COLLECTIBLES
The National Hockey League (NHL) is willing to share most of its big NFT plans with the globe.
The NHL said Thursday that it has teamed with the NFT platform Sweet. The idea is to develop a distinctive NFT marketplace and collections of NFTs, together with its Alumni Association and Players’ Association.
The NHL’s market will fall between a full-fledged NFT trading platform and a website that enables momentary NFT drops. As stated by David Lehanski, the league’s executive vice president of business development and innovation
By creating an NFT marketplace with exclusive releases, the NHL hopes to give fans a little bit of both. In preparation for the commencement of the 2022–2023 season, the NHL’s Sweet marketplace is anticipated to launch in October.
The professional sports organization aims to gamify NFTs with “questing and collecting” components so that fans will interact and be rewarded with benefits like other NFTs, according to Lehanski, who spoke to Decrypt.
Depending on a player’s performance, some of the NFTs will also be dynamic and alter over time. According to a statement, the NFTs will include “cinematic game highlights from past and present NHL seasons” or surprise packs of NFTs that may be seen in “3D interactive trophy rooms.”
It’s worth noting that the NHL is one of the last major professional sports organizations to get into NFTs. Following moves by the NBA, with Top Shot NFTs, the NFL, with a “play and own” NFT game, and MLB, with its upcoming NFT game.