Yesterday, The Sandbox metaverse announced a collaboration with fashion icon Paris Hilton to build her Malibu Mansion on the metaverse.
Paris Hilton will throw parties at her mansion in The Sandbox game!
Hilton’s Web3 presence is growing. Paris Hilton is creating her virtual world in collaboration with 11:11 Media and The Sandbox.
The collaboration will allow Paris Hilton fans and her community to interact with her in a virtual Malibu Mansion on the metaverse. Hilton’s Sandbox Metaverse community will be invited to events such as rooftop parties at the mansion. The celebrity will also invite the players to a special Halloween event.
Hilton’s sees the metaverse as the future!
Hilton was an early Web3 adopter. It is not the first attempt by a celebrity to enter the metaverse and NFT world. Paris Hilton (and her Genie avatar) performed at the Decentraland metaverse’s October music festival.
Hilton, in collaboration with designer Blake Kathryn, successfully sold the NFT collection in April 2021, which included 11 art pieces of each, including “Hummingbird in my metaverse” and “Legend of love,” as well as a one-of-a-kind “Iconic Crypto Queen” NFT. In addition, she hosted a New Year’s Eve party on the Roblox metaverse in 2021. She also oversaw the development of Pari World in Roblox.
The socialite surprised the audience on “The Tonight Show Starring Jimmy Fallon” in January 2022 when she announced that she would gift her special hand-crafted NFTs to Fallon and everyone in attendance. According to the show’s host, the show celebrated the first NFT giveaway in history to air on television.
