QATAR AIRWAYS PRESENTS ‘SAMA’, INVITING USERS TO A VIRTUAL JOURNEY TO DISCOVER THEIR NEXT ADVENTURE
Qatar Airways announced the launch of its first experience in the metaverse, known as QVerse. The virtual reality platform allows users to visit and navigate virtually in the Premium check-in area from the Hamad International Airport.
According to the statements from the company, QVerse is only the first step for Qatar Airways in the metaverse. They aim to increase their initiatives in VR and believe that the future of human relationships will be part of the metaverse.
QVerse reflects the passengers’ desire for more “immersive content.” That can be used in buying a plane ticket and to find out in which plane they will be flying.”
The company believes that the metaverse will forever change how people decide what to buy.